Once I had established who I wanted my target audience to be, and what they wanted to see in a magazine. I then proceeded to address my target audience through my designs. My front cover was the main design that would grab my target audiences attention so I took extra care in ensuring that it was successful in doing this.

Here is my front cover:

As you can see I decided to conform with my target audeinces sterotype. I used bright colours such as purple, blue and green to reflect the bright lights which are always used in clubs, a sort of 'nu rave' style. This then has a direct relation to my target audience therefore by using these colours it creates a sense of relative style for my audience. I also included an urban type style, I done this by some of the fonts I used, especially my masthead as it comes off as a gritty street style.

I then used plugs such as including competitions to win DJ equipment. I used a plug like this because I thought it was a relevant way to entice my readers into buying the magazine as my magazine is based on the DJ side of the music industry.

I then continued to try and make my magazine as appealing as possible to my target audience. While I was making my contents page I took into consideration what techniques I had used on my front cover. I tried to continue with the same sort of style, again using bright colours with some of my text. With my contents page I also tried to continue with the urban style aswell. I done this by adding effects to some of my pictures. I decided to contiue with the same sort of style, firstly so I can create a hose style and secondly to reinforce the urban style that entices my targte audience.

To finish off my magazine I had to make my double page spread. I had to base my design around the two other desings to reinforce the house style of my magazine but I also had to make it as appealing as possible. As you can see on my double page spread I moved away from the mixture of bright colours on the page. I done this because I wanted to portray my artist in a different way, a more serious way. I chose to stick with the one colour: red. I done this because of how I wanted to portray him and I thought red had all the correct connatations to create suspision about my artist.

I done this to entice my reader to be more interested about my artist